Product Marketing Manager, DreamDEX

Remote. Posted 4 months ago

The role

You will own the positioning, messaging, and growth for DreamDEX. You will lead go-to-market launches, conduct market intelligence, and drive user adoption and retention.

What you will do

Own positioning and messaging for DreamDEX across core retail audiences
Craft a differentiation story grounded in product strengths
Simplify technical product narratives for different trader types
Lead GTM for new launches, product capabilities, and ecosystem features
Build repeatable launch playbooks across various channels
Partner with Product to shape the roadmap based on user insights
Act as an expert on the onchain derivatives and CLOB landscape
Turn market intelligence into positioning and growth tactics
Track sentiment and report on DreamDEX perception
Scale the DreamDEX distribution engine through growth and retention tactics

Required qualifications

5-7 years in product marketing or a closely related role
At least 3 years of hands-on experience in Web3, or a consumer fintech/trading product
Experience with retail trading products or exchanges
Understanding of how order books and derivatives/perps work
Proven ability to own positioning and messaging and execute GTM campaigns
Track record of leading product launches end to end
Strong grasp of crypto-native culture and communities including X, Discord, and Web3 platforms
Highly analytical and comfortable tracking growth, retention, and adoption metrics
Excellent writer who can simplify complex technical concepts
Comfortable operating hands-on in a fast-moving environment

Nice to have

Worked at or marketed a perps or retail trading platform, or exchange (CEX or DEX)
Experience marketing both a consumer finance product and pro-trader product
Familiarity with rewards and tokenomics programmes in Web3
An existing network across retail trading, KOLs, or the broader crypto trading community

Benefits

Work remotely with a global team
Competitive compensation with token incentives
Competitive salary + tokens

About the company

SOMNIA is the Agentic Chain, a hyper-performance L1. It is being developed by Somnia Foundation backed by Improbable.