Growth Manager (Credit Line)

The role

You will own the Credit Line growth strategy and funnel to scale into the Philippine middle class. You will manage the acquisition budget and run experiments across paid channels, landing pages, and product onboarding.

What you will do

• Own the full Credit Line funnel from awareness to retention
• Work with marketing, product, acquisition, design, risk, origination, affiliates, and web/SEO
• Report to the Head of Growth and own the Credit Line acquisition budget
• Define and drive Credit Line growth strategy end-to-end
• Lead the move into the Philippine middle class by defining the customer and rebuilding the acquisition mix
• Run experiments across paid channels, landing pages, onboarding, activation, and retention
• Track CAC, approval, activation, first transaction, limit utilization, spend per active, retention, reactivation, and LTV
• Build an experiment-tracking system

Required qualifications

• 5+ years in growth, performance, or product marketing
• Track record of self-generated experiments that shipped and moved metrics
• Comfortable with product metrics and tools including GA, AppsFlyer, Tableau, Meta, TikTok, and Google Ads Manager
• Hands-on with qualitative and quantitative research including user interviews, large studies, segmentation, and market signals
• Uses AI daily for prototypes, creative variants, and analysis
• Strong project management
• Fluent English

Benefits

• Fully remote work
• Company-provided tools and equipment
• Medical insurance support for you and your family through co-funding or reimbursement
• Access to an internal mental health support specialist
• 22 vacation days
• Philippine public holidays
• 15 sick days
• Opportunities to learn and share expertise through internal meetups, external conferences, speaking opportunities, and industry publications
• Company-sponsored trips to Manila to meet and work with your team in person
• High-performing teams can earn a dedicated beach house week in Southeast Asia

About the company

Salmon is a technology-driven financial company building a banking and lending platform across Southeast Asia. The team is Manila-based, globally distributed, and hybrid-first.