Senior Manager, Growth Marketing

The role

The Senior Manager, Growth Marketing owns the growth funnel from discovery to paid conversion. This person will build growth engines across search, content, community, paid channels, and product-led loops to drive API usage and revenue.

What you will do

• Own the growth funnel from discovery to paid conversion.
• Grow high-quality acquisition across search, content, community, and paid channels.
• Increase API usage and open-weight model adoption.
• Build presence across traditional search, technical SEO, and AI-powered search.
• Improve activation and onboarding to reduce time to first value.
• Improve landing pages, signup flows, pricing journeys, and paywalls.
• Build retention and expansion loops.
• Maintain a continuous backlog of growth experiments.
• Own growth economics including CAC, payback, LTV, and budget allocation.
• Define metrics and build dashboards for analytics and instrumentation.

Required qualifications

• 7–10 years of experience in growth marketing, with hands-on ownership of a PLG or self-serve funnel
• Track record of growing acquisition, activation, conversion, and revenue with quantified outcomes
• Strong hands-on understanding of both search/discoverability and paid acquisition
• Experience building content, community, SEO, or product-led growth loops that drove meaningful adoption
• Strong experimentation discipline; able to design, run, analyse, and act on experiments rigorously
• Comfort with analytics and instrumentation; able to define metrics, pull data, diagnose funnels, and understand CAC, payback, and LTV
• Experience marketing to developers or technical buyers
• Comfortable operating across both product and marketing surfaces rather than treating growth as a channel function
• Fluent in modern AI tools across research, creative, content, analytics, and growth workflows

Nice to have

• Experience growing an API, SDK, developer product, or open-weight/open-source model
• Deep familiarity with SEO, AI-powered search, and LLM discoverability
• Experience with lifecycle, retention, and conversion-rate optimisation
• Experience building a growth motion from scratch at a founder-led or early-stage company
• Familiarity with a self-serve developer motion and an enterprise sales motion running side by side
• Experience managing or mentoring growth, lifecycle, SEO, content, performance, or analytics contributors

About the company

Sarvam is building the bedrock of Sovereign AI for India by developing a full-stack sovereign AI platform across research, models, infrastructure and applications. The company is backed by Lightspeed, Peak XV, and Khosla Ventures.