Product GTM Lead, Solutions

The role

You will lead the GTM strategy to shift Scribe from a horizontal motion to a verticalized one. You will develop market intelligence and create messaging, positioning, and collateral for functional and vertical buyers.

What you will do

• Develop targeted, persona-specific messaging and positioning for functional and vertical buyers
• Research customer use cases, KPIs, and approach to AI-powered efficiency
• Build a comprehensive plan for each vertical buyer group including target personas and playbooks
• Build out a complete set of messaging including sales presentations, website copy, tailored demos, and customer case studies
• Enable GTM teams with messaging, playbooks, and plays to acquire and convert buyers
• Track revenue impact of initiatives by attributing programs to new business and expansion

Required qualifications

• 5+ years of professional experience in Product Marketing, or in a combination of Product Marketing and Product Management or Product Strategy
• Strong understanding of enterprise B2B sales-assisted motions
• Comfort in a fast-growing startup environment
• Fluency working with revenue orgs
• Experience working in or alongside product, growth, or revenue operations
• Exceptional written, verbal, and visual communication skills
• Ability to connect quantitative and qualitative insights
• Comfortable using Salesforce, Gong, Customer.io, and Mixpanel
• Ability to influence across functions

Nice to have

• Front-line experience from a customer-facing role

Benefits

• Comprehensive health, dental, and vision plans, including two $0/month medical plan options
• Equity
• 401(k) Plan through Vestwell
• $500/year Flex Benefit for home office equipment, productivity tools, learning & development or fitness/wellness
• $100/month Commuter Benefits for SF based employees
• Flexible paid time off
• Company holidays
• Paid parental leave
• Free Talkspace membership
• One Medical access (location-dependent)
• Kindbody discounts for family planning

About the company

Scribe is a Specialized Intelligence platform that automatically captures how work happens. Based in San Francisco, it is a LinkedIn Top Startup valued at over $1B.