Sales Manager, Mid-Market - East

The role

You will build, hire, and lead a founding mid-market sales team. You will coach account executives, manage a personal book of business, and develop sales playbooks to drive revenue growth.

What you will do

• Build, hire, and scale the mid-market AE team from the ground up.
• Coach and develop the team through deal strategy, pipeline reviews, and forecast management.
• Drive team performance and accountability for quota attainment and sales velocity.
• Maintain a personal book of business and close strategic deals.
• Develop and refine the mid-market sales playbook.
• Partner with GTM leadership to define ICP, pricing, packaging, and territory assignment.
• Collaborate cross-functionally with product, marketing, and engineering.
• Implement sales process rigor including pipeline hygiene and CRM discipline.
• Represent Serval at industry events and strategic customer meetings.

Required qualifications

• 5–8 years of B2B SaaS sales experience.
• At least 2 years managing and developing high-performing AE teams.
• Proven track record of building and scaling sales teams at early-stage companies (Seed to Series B).
• Consistent overachievement as both an individual contributor and a people manager.
• Deep understanding of full-cycle sales in technical or workflow automation solutions.
• Experience selling to IT, Security, or Engineering buyers.
• Skilled at coaching complex, multi-stakeholder sales cycles with VP/C-suite decision-makers.
• Strong player-coach mentality.
• Exceptional leadership, communication, and executive presence.
• Based in or willing to work from San Francisco HQ five days a week.

Nice to have

• Management experience at high-velocity SaaS companies such as Verkada, Rippling, Gong, Outreach, Samsara, PagerDuty, Okta, or ServiceNow.
• Experience hiring, ramping, and scaling AE teams from 0 to 5+ reps in the mid-market segment.
• Track record of promoting team members and building career paths within your org.
• Familiarity with sales methodologies (MEDDIC, MEDDPICC, Challenger, etc.) and modern sales tech stack (Salesforce, Outreach, Gong, etc.).
• Comfort coaching technical demos or discussing APIs, workflow builders, or automation platforms.

Benefits

• Impact: Be a key player in shaping the success of our product and company.
• Growth: Build a fundamentally new AI product offering and grow rapidly with the company.
• Culture: Join a culture that values innovation, ownership, accountability, and fun.

About the company

Serval is an AI-native enterprise service management platform that automates work. Headquartered in San Francisco, the company has raised $277 million from investors including Sequoia Capital and Redpoint Ventures.