Sales Manager, Mid-Market - Central

The role

You will build, hire, and lead a founding mid-market sales team. You will coach account executives, manage a personal book of business, and develop sales playbooks for the AI-native enterprise service management platform.

What you will do

• Build, hire, and scale the mid-market AE team from the ground up
• Coach and develop team through deal strategy, pipeline reviews, and forecast management
• Drive team performance and accountability for quota, pipeline, and velocity
• Maintain a personal book of business and close strategic deals
• Develop and refine the mid-market sales playbook
• Partner with GTM leadership to define ICP, pricing, and territory assignment
• Collaborate with product, marketing, and engineering to shape roadmap and messaging
• Implement sales process rigor including CRM discipline and forecasting
• Represent Serval at industry events and strategic customer meetings

Required qualifications

• 5–8 years of B2B SaaS sales experience
• At least 2 years managing and developing high-performing AE teams
• Proven track record of building and scaling sales teams at early-stage companies (Seed → Series B)
• Consistent overachievement as both an individual contributor and a people manager
• Deep understanding of full-cycle sales in technical or workflow automation solutions
• Experience selling to IT, Security, or Engineering buyers
• Skilled at coaching complex, multi-stakeholder sales cycles (1–4 months) with VP/C-suite decision-makers
• Strong player-coach mentality
• Exceptional leadership, communication, and executive presence
• Based in or willing to work from our San Francisco HQ five days a week

Nice to have

• Management experience at high-velocity SaaS companies such as Verkada, Rippling, Gong, Outreach, Samsara, PagerDuty, Okta, or ServiceNow
• Experience hiring, ramping, and scaling AE teams from 0 → 5+ reps in the mid-market segment
• Track record of promoting team members and building career paths within your org
• Familiarity with sales methodologies (MEDDIC, MEDDPICC, Challenger, etc.) and modern sales tech stack (Salesforce, Outreach, Gong, etc.)
• Comfort coaching technical demos or discussing APIs, workflow builders, or automation platforms

Benefits

• Impact: Be a key player in shaping the success of our product and company
• Growth: Build a fundamentally new AI product offering and grow rapidly with the company
• Culture: Join a culture that values innovation, ownership, accountability, and fun

About the company

Serval is an AI-native enterprise service management platform that automates work. Headquartered in San Francisco, the company has raised $277 million from investors including Sequoia Capital and Redpoint Ventures.