Skelar
Data Analyst - Health&Wellness app
Any of our Offices (Kyiv / Lviv / Warsaw), Remote. Posted 5 months ago
The role
You will own and elevate marketing analytics across Performance Marketing. You will partner with the marketing team to improve decision-making, build measurement frameworks, and design scalable data pipelines.
What you will do
- Partner with the marketing team to sharpen day-to-day decision-making
- Drive analytical culture across the marketing team through training and self-service tooling
- Prioritize and lead deep-dive research into audience and unit economics
- Build out AB test evaluation framework across funnels
- Design and own the monitoring layer for key metrics and early warning signals
- Design and evolve scalable, resilient data pipelines
- Partner with engineering on tracking quality and transparency
- Shape team-level standards for tools and analytical approaches
Required qualifications
- 2+ years in analytics for consumer apps or digital products
- Strong analytical mindset
- Strong SQL with hands-on experience on large datasets
- Proficiency with BI tools
- Solid grasp of core marketing economics
- Comfort with experimentation methodology and statistical fundamentals
Nice to have
- BigQuery
- Tableau preferred
- Track record of building automated reporting layers
- Performance marketing background
- Working-level Python for data manipulation and lightweight scripting
- Hands-on Amplitude experience
- Experience with a data transformation tool (dbt, Dataform, SQLMesh)
- Data Science fundamentals
- Experience running monetization experiments
Benefits
- Competitive compensation
- Full ownership of the marketing analytics function
- Direct partnership with the CMO
- Close mentorship from our Data Analytics Lead
- Access to internal SKELAR communities
About the company
Leaply is a product ecosystem in the Health & Wellness niche launched in 2024. It is backed by SKELAR, a venture builder with 13+ successful B2C businesses.