Skelar

Data Analyst - Health&Wellness app

Any of our Offices (Kyiv / Lviv / Warsaw), Remote. Posted 5 months ago

The role

You will own and elevate marketing analytics across Performance Marketing. You will partner with the marketing team to improve decision-making, build measurement frameworks, and design scalable data pipelines.

What you will do

  • Partner with the marketing team to sharpen day-to-day decision-making
  • Drive analytical culture across the marketing team through training and self-service tooling
  • Prioritize and lead deep-dive research into audience and unit economics
  • Build out AB test evaluation framework across funnels
  • Design and own the monitoring layer for key metrics and early warning signals
  • Design and evolve scalable, resilient data pipelines
  • Partner with engineering on tracking quality and transparency
  • Shape team-level standards for tools and analytical approaches

Required qualifications

  • 2+ years in analytics for consumer apps or digital products
  • Strong analytical mindset
  • Strong SQL with hands-on experience on large datasets
  • Proficiency with BI tools
  • Solid grasp of core marketing economics
  • Comfort with experimentation methodology and statistical fundamentals

Nice to have

  • BigQuery
  • Tableau preferred
  • Track record of building automated reporting layers
  • Performance marketing background
  • Working-level Python for data manipulation and lightweight scripting
  • Hands-on Amplitude experience
  • Experience with a data transformation tool (dbt, Dataform, SQLMesh)
  • Data Science fundamentals
  • Experience running monetization experiments

Benefits

  • Competitive compensation
  • Full ownership of the marketing analytics function
  • Direct partnership with the CMO
  • Close mentorship from our Data Analytics Lead
  • Access to internal SKELAR communities

About the company

Leaply is a product ecosystem in the Health & Wellness niche launched in 2024. It is backed by SKELAR, a venture builder with 13+ successful B2C businesses.