Media Buyer (Meta)

The role

The Media Buyer (Meta) will launch and scale campaigns in Meta and be responsible for stream results. This role involves influencing business growth through new geos, audiences, formats, and channels while working with creative, product, and tech teams.

What you will do

• Launch and scale campaigns in Meta and be responsible for stream results
• Influence direction development and launch new growth points: geos, audiences, formats, channels
• Analyze effectiveness beyond CTR and CPA by looking at user behavior in the funnel and final business metrics
• Research competitors' channels, creatives, and funnels
• Work with the creative team to participate in brainstorms and create converting creatives
• Work with product and tech teams on user flow, test hypotheses, and improve funnels

Required qualifications

• 2+ years hands-on experience in Meta Ads: launching and scaling campaigns
• Experience working with budgets from $50k per month and understanding how to scale them
• Experience working with LTV, ROAS, ROI metrics and ability to influence them
• Understanding of user flow
• Ability to break down the funnel into basic metrics and influence it
• Data-driven approach: ability to work with large volumes of data, find patterns, and turn them into decisions

Nice to have

• Experience or interest in using AI in work
• Experience with R&D

Benefits

• SKELAR Platform with specialized teams for Legal, Finance, HR, Admin, Talent Acquisition, Employer Branding, IT and others
• Network and knowledge exchange
• Exclusive domain education including internal training programs
• Impact on systemic aid to Ukraine through SKELAR foundation
• Workspaces with gym, climbing wall, green zones in Bali, and libraries
• Breakfasts
• Lunches
• Access to sports training in Kyiv or partial compensation for classes in Warsaw
• Medical insurance
• Paid business trips if required by the role
• Corporate discounts from partners

About the company

SKELAR is a venture-builder that builds companies. Founders create consumer businesses that become leaders in global markets such as EdTech, Mental health, Petcare, and FashionTech.