Sparrow
GTM Partnerships
US Remote. Posted 2 months ago
The role
You will build and scale go-to-market motions with strategic partners including HRIS, disability insurance carriers, payroll systems, PEO organizations, and point solution partnerships. You will drive pipeline and closed-won revenue by identifying new partners and deepening existing ones.
What you will do
- Execute Sparrow's GTM strategy for partners such as HRIS systems, disability insurance carriers, payroll systems, PEO organizations, and point solution partnerships.
- Identify and secure new partnerships to expand reach and market presence.
- Operationalize and deepen existing partnerships.
- Work with internal service, operations, and engineering teams to scope work and drive initiatives to completion.
- Negotiate preferred partnerships and build joint GTM initiatives and co-selling frameworks.
- Create materials, training, processes and tools to position Sparrow within partner organizations.
- Own pipeline generation, closed-won, and retention business.
- Partner with Sales to activate and manage partner-sourced opportunities.
- Track and optimize performance metrics across partnerships.
- Build and maintain deep relationships with key stakeholders across all partners.
Required qualifications
- 5-7+ years of experience in partnerships, channel sales, or business development.
- Direct experience working with insurance carriers, point solutions, and/or HRIS ecosystems to build or scale partnership programs in a high-growth environment.
- Deep understanding of the HR tech and/or insurance carrier ecosystem.
- Strong ability to build and manage partner relationships.
- Strategic thinker who can also operate hands-on to build from the ground up.
- Experience working cross-functionally with technical, product, and service teams and leading highly technical partnership projects.
- Excellent communication and collaboration skills.
- Highly self-motivated, results-driven, and comfortable operating in ambiguity.
About the company
Sparrow is a high-tech, high-touch employee leave management solution. The company is headquartered in San Francisco but all employees work remotely across the country.