B2B Growth Marketer

The role

You will own the B2B demand generation engine by turning sales content and customer stories into qualified pipeline. You will build and run paid acquisition, tracking, and experimentation systems across various global markets.

What you will do

• Grow MQLs, SQLs, and pipeline against targets via paid digital channels
• Plan, launch, and optimize campaigns across LinkedIn, Google, Meta, and Naver
• Build a Korea demand-generation playbook and extend it to other global markets
• Build full-funnel visibility through attribution and QA
• Drive an experimentation roadmap across audiences and personas
• Partner with Content, Design, Sales, Customer Success, and Product to create paid and nurture programs

Required qualifications

• 4-7 years building and optimizing paid B2B demand-generation programs in a sales-led funnel
• Hands-on execution in LinkedIn Campaign Manager, Google Ads, Meta Ads, and other local platforms
• Experience configuring and QA'ing forms, UTMs, pixels, tags, marketing-automation workflows, and campaign reporting
• Experience using CRM tools like HubSpot or Salesforce
• Analytical rigor to diagnose channel performance and design tests
• Experience launching localized programs across multiple markets
• Fluency in Korean
• Business-level English

Nice to have

• Experience in B2B SaaS, HR tech, L&D, or ed tech
• Account-based marketing and account targeting experience
• Experience using HubSpot alongside an attribution or analytics platform such as HockeyStack, Mode/Hex, or equivalent
• Familiarity with gated-content, webinar, case-study, and research-led demand generation

Benefits

• Opportunity to join a fast-growing team that recently raised Series C
• Work with a global team
• Opportunity to travel

About the company

Speak is an AI company building a human-level, AI-powered language tutor. The company has a distributed team across San Francisco, Seoul, Tokyo, Taipei, and Ljubljana.