Product Lead [Marketing Products Team]

The role

The Product Lead will shape the product vision and direction for the Marketing area. This hands-on role involves owning complex product initiatives from discovery to delivery and mentoring Product Owners.

What you will do

• Shape the product vision and direction for the Marketing area
• Translate vision into clear priorities and actionable plans
• Own complex product initiatives end-to-end
• Work directly with customers and stakeholders to identify business problems
• Connect individual initiatives into a coherent product direction
• Lead prioritization and make trade-offs across various constraints
• Work closely with Product Owners and mentor them
• Partner with Engineering, Design, Sales, Customer Success, Analytics, and leadership
• Keep stakeholders aligned through clear decisions and communication
• Evaluate product outcomes after launch using data and feedback

Required qualifications

• Strong experience as a Product Manager, Product Owner, Product Lead, or comparable role
• At least 2 years of people management experience leading product professionals
• Experience building B2B SaaS or another complex B2B technology product
• Strong hands-on product background with proven end-to-end ownership
• Experience working directly with external customers
• Ability to define product direction
• Strong structured and logical thinking
• Ability to combine strategic thinking with strong execution
• Strong leadership and mentoring skills
• Entrepreneurial mindset
• High ownership
• English at B2+ level or higher

Nice to have

• Experience building Marketing Technology, CRM, loyalty, promotions, customer engagement, or similar products
• Experience with eCommerce, retail technology, FinTech, payments, ERP, or other complex B2B product ecosystems
• Experience working in both a mature product environment and a startup or high-growth company
• Experience launching a new product, business, or major product direction from an early stage
• Experience working directly with US customers
• Practical experience using AI tools for research, analysis, prototyping, or other parts of the product workflow

Benefits

• Compensation in USD
• 100% remote
• Flexible working hours
• 20 paid time off days per year
• 12 holidays per year
• 3 paid sick days
• Medical insurance after the first 3 months of collaboration
• Equipment reimbursement (laptops, monitors, etc.)

Before you apply

• Recruiter Call
• Product Competency Interview
• Interview with VP of Product
• Interview with Head of Product
• Interview with CEO

About the company

Sweed is a product-driven startup building an all-in-one cannabis retail platform. The platform combines POS, eCommerce, Marketing, Analytics and Inventory Management into a single solution.