Senior Media Planner, Strategy & Insights

The role

You will own the media plan, forecasting, measurement approach, and reconciliation. You will build the analytical backbone for media investment across various channels and geographies.

What you will do

• Build the media plan across channels, categories, and geographies
• Own the forecasting layer covering spend, volume, acquisition cost, payback, and seasonality
• Pace spend daily and weekly against approved allocations
• Lead the measurement approach across mix modeling, incrementality testing, and geographic experiments
• Reconcile every media dollar spent against invoices, agency billing, and the finance ledger
• Hunt for edge in auction dynamics, underpriced inventory, seasonality patterns, and competitive activity
• Build the reporting and analytics layer including dashboards and metric definitions

Required qualifications

• 6+ years in media planning, marketing analytics, or growth strategy
• Deep fluency across paid channels including search, social, programmatic, video, audio, and offline
• Strong quantitative foundation in forecasting and scenario modeling
• Strong SQL and comfort in BI tooling
• Hands-on experience with mix modeling, incrementality testing, and geographic experiments
• Financial rigor and comfort owning a number that has to tie out
• Ability to compress a complex analysis into a one-page recommendation

Nice to have

• Background in trading, fintech, or event-driven demand businesses
• Experience building mix modeling in-house or managing a measurement vendor
• Technical range in Python or R, or experience building your own analysis infrastructure
• Direct ownership of or meaningful contribution to a marketing P&L

Benefits

• Competitive salary & equity
• Unlimited PTO
• Full Health, Vision, & Dental coverage
• 401k match
• Hardware setup: new MacBook Pro, big display, & accessories

About the company

Polymarket is the world's largest prediction market platform. It enables individuals to express views on real-world events by trading on outcomes across politics, economics, sports, culture, and current affairs.