Head of Product Marketing

The role

You will own the product marketing strategy and function, including positioning, messaging, and go-to-market planning. You will work at the intersection of Product, Marketing, Growth, and Comms to drive adoption and usage of the prediction market platform.

What you will do

• Own the product marketing strategy and function
• Partner with Product and Growth leadership to shape product strategy
• Develop positioning and messaging for products, features, and verticals
• Own go-to-market strategy for major product launches
• Build launch frameworks and processes
• Develop understanding of users and drivers of adoption
• Translate complex product mechanics into simple narratives
• Lead competitive research and market intelligence
• Partner with Brand, Social, Communications, and Growth
• Establish measurement frameworks and lead post-launch analysis

Required qualifications

• 8+ years of experience in product marketing
• Owned product marketing strategy and major B2C go-to-market launches
• Exceptional at translating complex products or concepts into simple positioning and messaging
• Strong strategic thinker
• Proven ability to influence Product, Growth, Brand, and Comms teams
• Deep understanding of customer research, competitive intelligence, segmentation, positioning, and go-to-market strategy
• Excellent written and verbal communicator
• Comfortable operating in a fast-moving environment
• Highly analytical and comfortable using data
• Strong operator who can move between high-level strategy and hands-on execution

Nice to have

• Genuine interest in news, sports, politics, or financial markets
• Experience with event-driven products or marketing tied to live sports, elections, breaking news, or other real-time events
• Experience building or managing a Product Marketing team

Benefits

• Competitive salary & equity
• Unlimited PTO
• Full Health, Vision, & Dental coverage
• 401k match
• Hardware setup: new MacBook Pro, big display, & accessories

About the company

Polymarket is the world's largest prediction market platform. It enables individuals to express views on real-world events by trading on outcomes across politics, economics, sports, culture, and current affairs.