Senior Product Marketing Manager

The role

You will own a critical product area and shape how it is brought to market. You will develop strategic narratives, messaging frameworks, and end-to-end GTM strategies. This role involves influencing revenue strategy and mentoring team members.

What you will do

• Shape and evangelize the strategic narrative for a product or solution area
• Build frameworks for scalable messaging development
• Leverage AI tools to design scalable intelligence workflows
• Lead cross-functional customer segmentation and persona evolution
• Own end-to-end GTM strategy including positioning, launch sequencing, and sales readiness
• Translate complex capabilities into stories that influence revenue strategy and pricing
• Anticipate market shifts and recommend messaging or product adaptations
• Build trust and alignment across Sales, Product, Enablement, and CS
• Mentor and uplift others across the marketing and product orgs

Required qualifications

• 7+ years of product marketing experience, including time in a senior or lead contributor role
• Experience in a B2B SaaS company
• Proven track record of owning and executing full-cycle, multi-stakeholder product launches
• Ability to build messaging frameworks
• Executive presence and communication skills
• Ability to align Product, Sales, Enablement, and CS without formal authority
• Proficiency with Gong, Salesforce, Seismic, and Tableau
• Track record of mentoring others
• Bachelor's degree

Nice to have

• Experience with complex products, multiple buyer personas, or platform/suite positioning

Benefits

• Monthly company All Hands meetings
• Regular opportunities for executive leadership exposure
• Access to continued learning & development opportunities
• Continuous feedback culture
• Employee Resource Groups
• Company sponsored volunteer hours
• Flexible paid time off
• 14 Paid Company Holidays, includes 2 floating holidays
• Medical, dental, life, vision, and disability insurance covered up to 100% by Payscale
• Unlimited infertility coverage benefits
• Additional supplemental health benefits
• 401(k) retirement program with a fully vested immediate company match

Before you apply

• Unable to hire in the Quebec Province, Northern Ireland, and Hawaii

About the company

Payscale is the pioneer of compensation intelligence, helping organizations make smarter pay decisions. The Payscale Intelligence Cloud portfolio includes Ascent, JobNav, and Paycycle.