Paraform
Founding Social Media Manager
San Francisco. Posted 2 months ago
The role
You will own Paraform's social media presence across platforms like LinkedIn, X, and Instagram. You will create content, manage community engagement, and build a network of industry amplifiers.
What you will do
- Own day-to-day content calendar, publishing, and community engagement
- Build and manage a network of industry voices and content amplifiers
- Partner with founders and executives to develop their thought leadership voice
- Maintain consistent brand voice and tone across all platforms
- Manage community engagement including comments, DMs, and mentions
- Monitor conversations and competitor activity
- Spot trends in real time and turn them into on-brand content
- Produce lightweight content including short-form posts, graphics, and video clips
- Partner cross-functionally with Content, PMM, Growth, and Sales
- Define and report on social metrics
Required qualifications
- 3+ years of social media experience
- Strong writer
- Comfortable with basic design and video editing tools (Canva, CapCut, Adobe, etc.)
- Deep platform fluency across LinkedIn, X, Instagram, and other social platforms
- Familiarity with social analytics and scheduling tools (Sprout Social, Hootsuite, HubSpot, native platform insights)
- Instinct for what is culturally relevant and trending in real time
- Comfortable reaching out to creators, thought leaders, and external voices
- Strong attention to brand voice and detail
- Energy for fast iteration in a small team
Nice to have
- Experience growing an executive or founder presence on social
- Experience working with creators or influencers in a B2B context
About the company
Paraform is an end-to-end AI recruiting marketplace that connects companies with specialized recruiters and AI agents. The company is backed by Scale, Felicis, A*, BOND, Liquid 2, DST Global, and founders of YouTube, Instacart, and Canva.