Parallel
ABM
San Francisco or Palo Alto. Posted 10 days ago
The role
You will build Parallel's account-based marketing program from the ground up. You will design and run 1:1, 1:few, and 1:many campaigns against high-value enterprise accounts.
What you will do
- Design and run 1:1, 1:few, and 1:many campaigns against high-value enterprise accounts
- Work with the enterprise sales team to pick targets and map buying committees
- Personalize outreach to move deals forward
- Own campaigns end to end including messaging, channel mix, and measurement
- Partner with the senior enterprise marketer as a hands-on individual contributor
- Turn one-off plays into repeatable programs
- Accountable for account engagement, funnel conversion, and marketing-sourced pipeline
Required qualifications
- Have run ABM and enterprise demand gen at a high-growth B2B technology company
- Worked inside CRM, marketing automation, intent data, and account intelligence tools
- Use tools to segment, target, and measure
- Write for the channel and the format
- Protect the brand's voice
- Use AI-native tools fluently
Nice to have
- Experience in AI, developer infrastructure, or cloud
Benefits
- Competitive salary
- Generous equity
- Visa sponsorships
- 401K plans
- Daily lunch & office snacks
- Dinner at the office
- Unlimited vacation
- Caltrain pass reimbursement
About the company
Parallel is a web infrastructure company. Their products are used by businesses in sales, marketing, insurance, and coding to build AI agents with programmatic access to the web.