Brand Writer

San Francisco, Remote. Posted a month ago

The role

You will develop brand narratives and communications across websites, campaigns, product launches, and internal programs. You will work within the Brand Design Studio to translate technical subjects into engaging stories.

What you will do

Develop stories across websites, campaigns, product launches, events, and social channels
Work with brand designers and content marketing to shape ideas and concepts
Translate technical subjects like identity, fraud, compliance, and security into engaging narratives
Collaborate with GTM teams to craft brand voice for various audiences
Evolve voice and tone by creating practical guidelines
Raise writing quality from partners through direct feedback
Identify new opportunities for writing formats and pieces
Build a culture of feedback and collaboration with designers and stakeholders

Required qualifications

6+ years experience with portfolio
Ability to write with personality and perspective about serious subjects
Experience writing across a range of mediums and audiences
Experience helping a brand voice take shape
Ability to self-direct projects across multiple work streams
Cross-functional and collaborative approach
Curiosity around how things work and the problems solved for customers

Nice to have

Both agency and in-house experience
Experience writing for regulated, trust-sensitive, or safety-adjacent subjects
Employer brand, recruiting, or internal communications experience/work

Benefits

Medical, dental, and vision
3% 401(k) contribution
Unlimited PTO
Quarterly mental health days
Family planning benefits
Professional development stipend
Wellness benefits
Private medical insurance (UK)
Dental insurance (UK)
6% employer pension contribution (UK)
Monthly wellness stipend (UK)
Co-working stipend (UK)

Before you apply

All candidates will be asked to verify their identity with Persona

About the company

Persona is a configurable identity platform built for businesses. It supports use cases including age assurance and verification for companies like Reddit and OpenAI.