Solutions Product Marketing Manager

The role

You will own GTM strategy for Finance, Healthcare, Legal, and Consulting verticals. You will translate insights into campaigns, content, and sales enablement to win each industry.

What you will do

• Own vertical GTM as a system
• Map enterprise buyer evaluation, purchase, and deployment processes
• Build and run vertical awareness campaigns across paid, organic, and owned channels
• Arm enterprise sales with battle cards, objection handling, and persona-specific talk tracks
• Develop thought leadership positioning Perplexity as an authority on AI adoption
• Instrument and measure vertical performance including pipeline and conversion rates

Required qualifications

• 8+ years of product marketing experience
• Proven track record building and executing vertical or industry-specific GTM strategies
• Deep understanding of enterprise buying motions, long sales cycles, and multi-stakeholder deals
• Exceptional storytelling and writing skills
• Advanced proficiency using AI tools to drive marketing outcomes
• Collaborative, low-ego operator

Nice to have

• B2B preferred

About the company

Perplexity is changing how enterprises adopt AI.