Perplexity
Product Marketing Manager, Partnerships
San Francisco, Remote. Posted 3 months ago
The role
You will own the partner marketing function from strategy through execution and reporting. You will build joint marketing plans and manage relationships with important partners.
What you will do
- Own Perplexity's partner marketing function end to end
- Build annual joint marketing plans with important partners
- Execute joint marketing ideas from concept to shipped
- Own the joint value proposition and narrative
- Execute full-funnel co-marketing including webinars, events, ABM, content syndication, email, and digital campaigns
- Build partner enablement assets like co-branded content, solution briefs, pitch decks, joint case studies, and campaign-in-a-box kits
- Coordinate launch moments and joint announcements
- Instrument measurement and attribution for partner-sourced and influenced pipeline
- Align Perplexity sales and Customer Success to partner programs
- Act as connective tissue between Partnerships and BD, PMM, Demand Generation, Sales, and Comms
Required qualifications
- 5+ years in B2B marketing
- Proven track record running joint go-to-market with technology and ISV partners, cloud providers, or system integrators
- Experience shipping campaigns that generated real pipeline
- Operating discipline to build a plan and hold organizations to it
- Strong storyteller who can craft a joint narrative
- Full-funnel campaign operator fluent across webinars, events, ABM, content, and digital
- Analytically rigorous with experience setting up attribution and reporting partner-sourced and influenced pipeline
- Comfortable in CRM and revenue operation tools
- Excellent relationship builder
- Autonomous self-starter
Nice to have
- preferably in partner, alliance, or ecosystem marketing
About the company
Perplexity is revolutionizing how the world gets work done alongside some of the most important companies in the world.