Plaud

Integrated Marketing Manager - HK&MC

Shenzhen. Posted a month ago

The role

The Integrated Marketing Manager will develop and execute a localized Go-to-Market playbook for HK&MC. They will lead 360-degree marketing initiatives across various channels and work with regional leadership to align marketing spends with business growth targets.

What you will do

  • Develop and execute a localized Go-to-Market playbook for HK&MC.
  • Lead 360-degree marketing initiatives across PR, digital, social, OOH, KOL and offline channels.
  • Work closely with regional leadership to align marketing spends with business growth targets in HK&MC markets.

Required qualifications

  • Proven track record of developing and executing innovative marketing campaigns.
  • Ability to independently lead and close business negotiations for co-branding initiatives and strategic partnerships.
  • Demonstrated experience in managing Out-of-Home (OOH) advertising.
  • Demonstrated experience in executing successful influencer/KOL marketing campaigns.
  • Deep understanding of Hong Kong's diverse cultural and business circles.
  • Highly active presence in local events and networking.
  • Direct experience managing a Profit & Loss (P&L) statement.
  • Accountability for driving business metrics and sales targets.
  • Professional working proficiency in Cantonese, Mandarin, and English.

Benefits

  • Employee Stock Ownership Plan (ESOP)
  • Access to best-in-class AI tools including Gemini, Claude Code, and other frontier AI systems
  • Choice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices
  • Annual company offsites
  • Team events

About the company

Plaud is a Delaware-incorporated, San Francisco-based company building the real-world AI interface for professionals. It is a bootstrapped, profitable company with a $300M revenue run rate achieved in three years.