GTM Strategy & Operations

The role

You will build and manage the systems, reporting, and insights that drive the go-to-market engine. You will partner with Sales, Marketing, and Finance to provide clarity, structure, and incentives to drive growth.

What you will do

• Own GTM business metrics reporting for sales productivity, rep attainment, and market analysis
• Model sales incentives and compensation plans and ensure reps are paid accurately and on time
• Lead flow prioritization and optimization
• Perform segmentation and territory analysis to drive focus on strategic accounts
• Partner with leadership to forecast pipeline, revenue, and productivity
• Design and maintain dashboards and analytics frameworks
• Identify and implement process and tooling improvements across the GTM technology stack
• Collaborate cross-functionally with Finance, Product, and Marketing Operations
• Translate data into clear insights and recommendations

Required qualifications

• 2 to 4 years of experience in GTM, revenue, or sales operations
• Strong analytical and modeling skills
• Proven experience with CRM and reporting tools such as Salesforce, HubSpot, Looker, Tableau, or equivalent
• Deep understanding of sales compensation, pipeline analytics, and territory design
• Highly analytical with a strong interest in digging into data to find patterns, trends, and opportunities
• Comfortable translating data into insights that influence decision-making across leadership
• Excellent communicator and collaborator who works cross-functionally with Sales, Marketing, and Finance

Nice to have

• Experience supporting fast-growing, early-stage SaaS or AI companies
• Exposure to SQL or advanced data visualization tools

Benefits

• Base salary
• Equity
• Full range of benefits and perks

About the company

Profound is an AI marketing platform used by the Fortune 500 and innovators. It provides research, briefs, content, campaigns, and reporting alongside agents.