Senior Manager, Demand Generation

The role

The Senior Manager, Demand Generation will own net new demand from initial contact through to qualified demos. You will lead a team of two and manage the full funnel, including strategy, reporting, and hands-on execution across various marketing channels.

What you will do

• Own every stage of net new demand from cold cohort to demo arrived and deal created
• Own the nurture for every funnel bucket
• Dissect demo quality by source, channel, and segment
• Build different plays for SMB, mid-market, and enterprise accounts
• Own the net new demand strategy and quarterly plan
• Lead and develop a team of 2 people
• Direct day to day work across Marketing Operations, BDR, Content, Events, and agency
• Act as the single source of truth for net new demand performance
• Own the reporting layer in HubSpot including dashboards and campaign reporting
• Forecast demo numbers across all sources

Required qualifications

• At least 7 years in demand generation or performance marketing at a B2B SaaS company
• Personally owned a demo, meeting, or pipeline number
• Managed and developed a team directly, including hiring, coaching, and setting priorities
• Deep in HubSpot, including building dashboards, lifecycle stages, properties, workflows, and lead scoring
• Strong funnel fluency to diagnose performance by source, segment, and stage
• Hands-on in tools including writing emails, testing landing pages, and setting up workflows
• Run paid media across Google Ads and paid social and managed budgets
• Use AI tools in daily work

Nice to have

• Marketed to healthcare providers, clinics, or other SMB and mid-market buyers with long consideration cycles
• Built reporting across tools that do not natively connect such as CRM, BI, and paid platforms
• Partnered closely with BDR teams on speed to lead and follow-up
• Worked with website behavior tracking tools such as Hotjar, Decibel, or similar
• Enough HTML and CSS to review how emails and landing pages are built
• Familiar with ABM platforms such as Demandbase, 6sense, or RollWorks

Benefits

• Competitive salaries
• Potential equity compensation for outstanding performance
• Flexible PTO
• Company-wide sponsored lunches
• Company paid disability and life insurance benefits
• Company paid family and medical leave
• Medical, dental, and vision insurance benefits
• Discounted pet insurance
• FSA/DCA and commuter benefits
• 401k
• Credits for online and in-person fitness classes/gym memberships
• Recovery suite at HQ, includes a cold plunge, sauna, and shower

Before you apply

• Policy not to hire individuals from Prompt Customers unless they have obtained their current employer's explicit consent

About the company

Prompt is revolutionizing healthcare by delivering highly automated and modern software to rehab therapy businesses, the teams within, and the patients they serve.