Growth Lead

The role

The Growth Lead will own the full marketing funnel to drive pipeline and revenue. You will manage a multi-channel mix including SEO, AEO, paid social, outbound, and product-led motions.

What you will do

• Connect spend to meetings, pipeline and revenue
• Grow SEO and AEO
• Run paid social on LinkedIn and beyond
• Test new channels including product-led signals
• Set channel strategy by ranking channels by ROI
• Build referral and community loops
• Ship launch campaigns, case studies and thought leadership
• Create AI workflows for research, personalization and operations

Required qualifications

• 4+ years in growth, demand generation or performance marketing at a fast-growing B2B company
• Track record of owning outcomes including pipeline, meetings, and revenue
• Hands-on experience with SEO and paid social
• Working view of how AI answer engines are changing search
• Ability to rank and reallocate spend across channels by ROI
• Ability to identify, test and stand up new channels
• Strong grasp of funnel metrics and attribution
• Cross-functional operator working with product, sales, and founders
• Efficiency-obsessed
• Clear, sharp writing
• Hands-on with AI tools and no-code workflows
• Genuine interest in private markets, AI and how capital gets allocated

Nice to have

• Marketing strategy experience including positioning, messaging, segmentation or a go-to-market plan

Benefits

• Daily paid lunches
• Wellness + Citi Bike benefits
• Health, dental, and vision insurance
• 401(k) with 3% automatic contribution (no vesting)
• Unlimited PTO

About the company

Raylu is the AI origination engine for private markets. It is purpose-built for Growth Equity and PE to power sourcing with real-time market maps, enriched signals, and automated outreach.