Ramp
GTM Senior Business Systems Analyst, Marketing & Pre-Sales
New York, NY (HQ), Remote. Posted 22 days ago
The role
You will own top-of-funnel marketing systems, including HubSpot architecture and its connection to Salesforce. You will manage campaign operations, workflow automation, list governance, and attribution architecture to turn marketing programs into pipeline.
What you will do
- Own top-of-funnel marketing systems roadmap and architecture
- Run HubSpot workflows, lists, forms, properties, and lifecycle stages
- Run end-to-end campaign operations including program structure and lead capture
- Build, document, and audit HubSpot nurture and suppression workflows
- Build and govern ICP segmentation, inclusion, and suppression lists
- Manage privacy and opt-out handling for HubSpot, Salesforce, and sales engagement tools
- Design and maintain UTM tracking and attribution architecture
- Build Salesforce automation including record-triggered flows and validation rules
- Use AI to automate enrichment, list QA, and data quality checks
- Prioritize incoming requests by ROI
Required qualifications
- 5+ years in marketing operations, business systems, or revenue operations at a fast-paced B2B company
- Deep hands-on HubSpot experience with workflows, lists, forms, and property architecture
- Hands-on campaign operations experience
- Working command of email privacy and consent regulations
- Experience owning UTM and attribution architecture
- Salesforce Admin experience including building and debugging flows
- Ability to take on ambiguous requests and drive them to completion with little supervision
Nice to have
- Salesforce certification
- Enrichment and routing tools such as Clay, ZoomInfo, LeanData and Chili Piper
- Sales engagement and automation platforms such as Outreach and Workato
- Deliverability and list hygiene at high sending volume
- Paid media and ad platform integrations, including conversion tracking
- Lead scoring and MQL model design
- Snowflake, Looker, or similar BI and warehouse tools
- Linear or similar project management software
Benefits
- Flexible PTO
- Centralized home-office equipment ordering
- Health and wellness stipend
- Budget for intra-office travel
- Weekly coffee stipend
- 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents (US)
- One Medical annual membership (US)
- 401(k), including employer match on contributions made while employed at Ramp (US)
- Fertility HRA (up to $10,000 per year) (US)
- Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay (US)
- Pet insurance (US)
- In-office perks: lunch, snacks, drinks, and more (US)
About the company
Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. They automate how over $275B in annualized spend flows in and out of 85,000+ companies.