Senior Product Manager, User Acquisition

The role

You will define and build user acquisition products to help developers acquire more users. You will identify market opportunities, test product hypotheses, and drive the strategic direction for this zero-to-one area.

What you will do

• Understand how app developers acquire users and evaluate performance
• Build understanding of existing acquisition products and technical capabilities
• Form a point of view on where to create differentiated value
• Narrow broad opportunities into concrete product hypotheses
• Validate directions through prototypes and experiments
• Align senior stakeholders around testing and product direction
• Ship substantive user acquisition product bets
• Drive product discovery, prioritization, and execution
• Establish a clear strategic direction for user acquisition
• Act as the primary IC product owner and internal domain expert

Required qualifications

• 5+ years of experience owning meaningful product or growth decisions end-to-end
• Deep, hands-on experience with mobile user acquisition
• Understanding of the modern mobile acquisition stack including MMPs, attribution, Apple Ads, Meta and Google advertising products, conversion APIs, and measurement infrastructure
• Ability to reason about attribution, performance-marketing economics, and privacy
• Understanding of CAC, LTV, ROAS, optimization signals, ATT, SKAdNetwork/AdAttributionKit, and consent management
• Ability to thrive in zero-to-one environments
• Sufficiently technical to work with engineering on integrations, APIs, SDKs, data flows, and identity
• Clear communication across different audiences and media, particularly in writing

Benefits

• Competitive equity in a Series C startup
• 10-year window to exercise vested equity options
• Fully remote environment
• 4-5 weeks of flexible time off annually
• Paid desk at a co-working space
• Workspace budget
• Continuous learning stipend

About the company

RevenueCat is a remote-first team of 150+ people that provides infrastructure and tools for app businesses to build, run, and improve monetization. They are a default monetization platform for mobile, used by a wide range of developers.