Red Gate
Product Marketing Manager
Austin, Remote. Posted 19 days ago
The role
You will lead the go-to-market strategy for the Database Change Management portfolio. You will turn market and customer insight into positioning, messaging, and go-to-market plans.
What you will do
- Lead the go-to-market strategy for the Database Change Management portfolio
- Partner with sales leadership, enterprise sales teams, regional marketing and global marketing teams
- Bring enterprise buyer, competitor and market intelligence to UK-based Product teams
- Turn market research, competitive analysis, and customer research into messaging and positioning
- Influence and enable senior sellers and sales leadership
- Build cross functional alignment, trust and influence
Required qualifications
- Experienced marketing professional with proven success partnering with Sales, Marketing, and Product teams on go-to-market initiatives
- Ability to turn market research, competitive analysis, and customer research into clear messaging and positioning
- Demonstrated experience working as a strategic partner to sales teams
- Strong stakeholder management skills
- T-shaped marketing skills including core product marketing, demand gen, customer lifecycle marketing, ABM and sales enablement
- Self-starter with an organized approach to managing workload and projects
- Excellent communication skills
Nice to have
- Experience within a B2B technology company with enterprise sales cycles, complex buying groups or technical/developer-focused audiences
Benefits
- Monthly wellbeing allowance
- Generous paid time off
- Investment in learning, development, and career progression
- Private health insurance
Before you apply
- Your application will be reviewed by a person
About the company
Redgate builds solutions that help data professionals securely manage the data and databases that their organizations depend on. The company operates in an environment built on trust, accountability, and collaboration.