Senior Copywriter - Remote

The role

You will develop new concepts and craft copy to convert traffic into users. You will manage brand guidelines and write for landing pages, email campaigns, newsletters, and social media.

What you will do

• Develop a consistent tone of voice for Reedsy across multiple channels
• Own and evolve brand guidelines
• Help onboard writers to ensure consistency across every channel
• Write copy for landing pages, lead magnets, email campaigns, newsletters and social media posts
• Come up with new creative ideas to convert traffic
• Review copy performance and use learnings to sharpen future work
• Work with content creators on ad and modal copy, graphic assets, storyboards and video scripts
• Bring a high standard to your own copy and honest, useful feedback to everyone else's

Required qualifications

• Both a very analytical and highly creative individual
• Experience creating conversion copy for large-scale campaigns at a fast-growth startup
• A varied portfolio of copy, from short form to long form
• Ability to write with range, from playful campaign headlines to technical writing concepts
• Proven experience shaping brand guidelines and tone of voice
• Familiarity with the publishing industry and writing craft concepts
• Experience with email marketing, conversion optimization and A/B testing
• Familiarity with Google Analytics and other analytics tools
• Native-level English speaker

Nice to have

• Fluent in multiple languages
• A good dose of ambition, a willingness to learn, and a great sense of fun
• Your writing has been published in some shape or form

Benefits

• Work from home
• Paid paternal and maternal leave
• Annual team retreat

About the company

Reedsy is a marketplace that gathers publishing professionals to give authors tools and resources to create books. It has grown to a community of 5,000,000 authors.