GTM

The role

You will own the go-to-market engine including strategy, execution, and everything in between. You will define GTM strategy, build sales and onboarding funnels, and partner with founders on positioning and messaging.

What you will do

• Define and execute the go-to-market strategy across segments, channels, and pricing
• Build and refine sales and onboarding funnels
• Drive expansion, retention, and revenue growth through customer journeys and success programs
• Partner with founders on positioning, messaging, and category creation
• Run experiments across outbound, inbound, and partner-led motions
• Develop and own the GTM playbook
• Collaborate with product and engineering to translate market feedback into roadmap priorities
• Hire and lead future GTM roles

Required qualifications

• Proven operator in GTM, sales, or growth at an early-stage company
• Experience in B2B or enterprise software, especially in one of these areas: data, analytics, productivity, BI, workforce and similar
• Strategic and analytical
• Comfortable in the weeds and at 30,000 feet
• Sharp communicator
• Entrepreneurial by default

Nice to have

• sold or marketed productivity, analytics, or performance intelligence software

Benefits

• Be the first business and GTM hire at Reflow
• Work directly with the founders
• influence product and market direction
• ownership over every step of our customer journey

About the company

Reflow is building a workforce and workflow intelligence platform that helps teams understand and improve how work gets done.