Strategy Lead – Líder de Estrategia (El Salvador)

El Salvador, Remote. Posted 3 days ago

The role

Lead the strategic development of a portfolio of client accounts. Connect clients' business goals with their marketing and communication initiatives.

Define and develop the strategic direction of a portfolio of accounts.
Turn clients' business goals into integrated marketing and communication strategies.
Design strategic plans that connect content, creative, digital media and influencer marketing.
Analyze audiences, trends, consumer behavior and market opportunities.
Build brand positioning, communication and message architecture strategies.
Design customer journeys and define communication opportunities at each stage.
Write clear strategic briefs for creative and content teams.
Present strategic recommendations to clients and internal teams.
Interpret marketing and business metrics to evaluate strategy impact.
Coordinate strategic alignment across multidisciplinary teams.

Professional experience in brand strategy, marketing, communication or strategic planning.
Previous work in marketing, advertising, communication agencies or multi-account environments.
Experience developing multichannel strategies and communication proposals for different clients.
Ability to turn insights, research and business goals into strategic and creative proposals.
Knowledge of strategic planning, market research, positioning and message architecture.
Experience developing customer journeys, briefs and communication plans.
Knowledge of content marketing, creative, design, performance media and influencer marketing.
Ability to interpret business metrics, marketing indicators and channel results.
Experience presenting and defending strategic recommendations to clients.
Ability to coordinate and align multidisciplinary teams.
Excellent executive communication, storytelling and presentation skills.
Analytical thinking, strategic judgment and ability to prioritize decisions.

Rehire is recruiting for a marketing, communication and creative agency. The posting does not name the agency.