Marketing Operations Lead

The role

This person will manage marketing operations, campaign project management, and the experimentation program. They will build and run a system of record and translate data into reporting for marketing, executives, and the board.

What you will do

• Own the system of record for Growth, Brand, and Community workstreams
• Run a weekly written review across all three pillars
• Translate outputs from Growth Engineering and data science into reporting
• Track every vendor and spend commitment against sign-off status
• Maintain a single, current version of marketing strategy and planning docs
• Run the cadence on hiring, budget, and planning asks
• Keep a live map of ownership and backup owners
• Flag ownership gaps and conflicting priorities across pillars
• Run the experimentation program for Growth
• Facilitate a weekly or bi-weekly experiment cadence

Required qualifications

• Designed and run an incrementality or lift test
• Fluent SQL
• Built and owned dbt models in a real warehouse
• Owned marketing or GTM data where the number mattered financially
• Reconciled conflicting numbers across ad platforms, a CRM, and a warehouse
• Systems experience including forms, routing, CRM sync, reverse ETL, and taxonomy
• Define metrics
• Judgment on PII and compliance in a regulated financial services context
• Comfortable working across marketing, data engineering, sales ops, and growth without authority

Nice to have

• Fintech, banking, or another regulated environment
• Snowflake, dbt, Hightouch, Salesforce, HubSpot
• Measurement for AI search and answer engine visibility

Benefits

• Equity
• Healthcare benefits
• Paid time off

About the company

Rho is a modern banking platform built for the AI era. Startups and growth-stage companies use it to open accounts, issue cards, manage expenses, pay bills, and close books.