Director/VP of Product Marketing

The role

You will lead the Enterprise segment and develop priority verticals like Media, Retail/eCommerce, and Software. You will own enterprise positioning, messaging, and customer research to drive business growth.

What you will do

• Own the Enterprise segment and define audiences through customer research and usage analysis.
• Own positioning and messaging for enterprise and vertical solutions.
• Drive acquisition and conversion by partnering with growth teams.
• Drive competitive intelligence and response.
• Partner with sales enablement to develop assets.
• Operate hands on as the direct owner of Enterprise and Solutions Marketing.
• Lead and manage a team of PMMs for candidates of the right seniority.

Required qualifications

• 8+ years in product marketing.
• Experience leading PMM for a winning enterprise product at meaningful scale.
• Proven track record of industry/vertical product marketing.
• Ability to lead product positioning exercises at the executive level.
• Exceptional positioning and narrative craft.
• Ability to move fast and make decisions with incomplete information.
• Sharp competitive instincts.
• Excellent written and verbal communication.

Nice to have

• Pricing and packaging experience.
• PLG experience in a growth stage company with both PLG and Sales Led motions.

About the company

Runway is building AI to simulate the world through merging art and science. They focus on world models to advance robotics, disease research, and scientific discovery.