Marketing Manager, Partnerships

The role

This person will build and scale marketing programs across the creator, partner, sponsorship, and growth ecosystem. They will manage creator and influencer partnerships, evaluate sponsorships, and build co-marketing programs.

What you will do

• Own and support marketing programs to reach priority audiences and grow demand.
• Manage creator and influencer partnerships including affiliates.
• Evaluate sponsorship opportunities.
• Build co-marketing programs with customers, technology partners, model providers, vendors, and ecosystem partners.
• Identify opportunities and develop briefs.
• Manage outreach and coordinate execution.
• Track performance and recommend scaling or changes.
• Partner with growth, creative, comms, events, PMM, sales, business development, legal, and finance.

Required qualifications

• Marketing generalist with strong executional judgment and strategic range.
• Experience managing creator partnerships with a view of how long-form and short-form content performs.
• 4+ years of experience building marketing campaigns, influencer, affiliate, or growth programs from 0 to 1.
• Experience managing external relationships including creators, sponsors, agencies, freelancers or vendors.
• Experience writing briefs, managing timelines, coordinating stakeholders, and translating goals into plans.
• Strong communication skills and judgment around brand, audience fit, creator quality, partner value, business impact, and operational tradeoffs.
• Ability to build from scratch and create structure.
• Ability to connect marketing programs to outcomes such as subscriptions, ARR, and enterprise pipeline influence.

Nice to have

• Experience in AI, SaaS, subscription products.
• Experience creating partner-facing materials such as briefs, sponsorship packages, or co-marketing materials.
• Familiarity with Runway, AI video, creator communities, internet culture, and the broader creative technology ecosystem.

About the company

Runway is building AI to simulate the world through merging art and science. The team consists of creative, open minded, caring and ambitious people determined to change the world.