Senior Product Marketing Manager

The role

You will codify company messaging and build the machine to distribute it. You will own email and lifecycle marketing, manage HubSpot, build a proof engine of case studies, and turn events into campaigns.

What you will do

• Codify messaging into one source of truth
• Own email and lifecycle marketing end to end
• Clean and manage HubSpot for measurement and attribution
• Build the proof engine by interviewing customers and drafting case studies
• Create enablement assets like battlecards and product one pagers
• Turn events into campaigns and manage the content writer

Required qualifications

• 4+ years in B2B SaaS marketing
• Experience in both product marketing and lifecycle, email, or growth work
• Strong proficiency in HubSpot including workflows, segmentation, and attribution
• Ability to write clearly and fast
• Knowledge of pipeline sourced and conversion rates

Nice to have

• Experience at a vertical SaaS company selling to SMB owners and operators
• Started in sales or SDR work

About the company

Whippy is an AI native platform for business communication including AI Voice Agents, AI Recruiting, messaging, VoIP, and a workflow engine. They are a bootstrapped and profitable category leader in the staffing and HR market.