Commercial Leader, Expert-Assisted Services (d/f/m)

The role

This role drives and scales the expert-assisted digital tax services business area. You will manage revenue, margin, and customer strategy by blending software, AI, and human expertise.

What you will do

• Set ambition, priorities, and execution plans for revenue, margin, and conversion
• Identify high-value customer segments and craft propositions
• Build offers addressing diverse needs and willingness to pay
• Boost acquisition, booking, retention, and renewal through experimentation
• Balance demand, expert capacity, quality, handling time, and cost
• Collaborate to translate insights into scalable roadmaps and workflows
• Apply AI to enhance customer guidance, personalization, delivery, QA, and workflows
• Create KPIs, forecasts, dashboards, and reviews
• Define capabilities and ownership and prioritize hiring

Required qualifications

• Extensive experience in GM, commercial leadership, growth, operations, or BU leadership within tech-enabled services
• Direct responsibility for revenue and P&L (pricing, margin, unit economics)
• Experience scaling hybrid digital/human service models
• Deep understanding of service operations (capacity, utilization, quality, CX, cost-to-serve)
• Track record designing or refining pricing and propositions for varied customer needs
• Strong commercial judgment across acquisition, conversion, retention, and recurring revenue
• Builder mindset
• Proven cross-functional leadership beyond hierarchy
• Data-driven, hypothesis-led in ambiguous settings
• Professional German (C1+)
• Fluent English
• Deep knowledge of the German or DACH consumer market

Nice to have

• Experience in software- or tech-enabled consumer services
• Experience in digital health, care, coaching, or advisory platforms
• Experience in FinTech, TaxTech, LegalTech with a significant human-service aspect
• Experience in subscription businesses with operational complexity
• Experience in marketplaces or managed services balancing demand, expert capacity, and quality
• Experience in businesses integrating digital funnels with human support
• Consulting or top-tier academic background

Benefits

• Free mental health coaching
• Monthly flexible allowance for various services
• Employee stock options for all
• 30 annual vacation days
• Flexible hours
• Generous learning budget and support
• Up to six weeks a year working abroad
• Frequent team social events, both virtual and in-person
• Free personal tax filing with the app and internal support
• Dog-friendly office

About the company

Taxfix Group (Taxfix and Steuerbot) is a team of over 400 professionals operating across Germany, Spain, and the UK. They provide intuitive apps to help people file taxes and access tax refunds.