Business Development Manager

The role

The Business Development Manager will build and lead the sales function at Kumbatia Seafood. This person will set up sales processes, execute go-to-market strategies, and manage a sales, marketing, and customer service team.

What you will do

• Establish and develop the Sales & Business Development function, including processes, structures, and performance targets.
• Develop and execute the company's Go-to-Market (GTM) strategy.
• Set up, organise, and manage the CRM system.
• Build, manage and develop the sales, marketing, and customer service team.
• Lead key account management for regional HORECA/retail accounts and Global North export accounts.
• Develop and execute inbound and outbound sales campaigns and customer acquisition initiatives.
• Identify and pursue new business opportunities, partnerships and revenue channels.
• Track sales performance against agreed KPIs and provide regular reporting to management.
• Support dispatch and last-mile logistics to clients alongside the ops team.

Required qualifications

• Bachelor's degree in Business, Sales, Marketing, or Commerce
• 5+ years in sales or business development
• 1–2 years building or managing a sales team
• Proven track record against revenue/KPI targets
• Hands-on CRM implementation and administration experience (HubSpot, Zoho CRM, Salesforce, or similar)
• Strong leadership and team-building skills
• Excellent negotiation and key-account management skills

Nice to have

• marketing certification (e.g., Chartered Institute of Marketing)
• Sector experience in high-end East Africa food/CPG distribution or seafood exports

Benefits

• significant opportunity for upward mobility
• significant opportunity for salary growth

About the company

Kumbatia offers East Africa’s finest artisanally-sourced seafood. The company focuses on building blue food systems that work for people and the planet.