Taptapsend
Head of Central Growth
New York. Posted 2 months ago
The role
You will own the measurement, experimentation, and automation layer for growth. You will rebuild acquisition, retention, measurement, and automation around AI.
What you will do
- Run A/B, multivariate, geo holdout and incrementality tests
- Provide a trusted view of CAC, payback, ROAS, retention and LTV
- Build AI agents and workflows to replace manual analysis, reporting, segmentation and campaign ops
- Recommend performance budget and engineering hour allocation across channels, markets and corridors
- Turn successful market results into playbooks and automations to scale across corridors
Required qualifications
- Can design a clean experiment and read it honestly
- Can walk through something built with AI
- Background in data science, analytics, engineering, product or growth
Nice to have
- Marketing background
About the company
taptapsend is a company moving billions of dollars every month for millions of customers.