Founding Marketing Lead

The role

The Founding Marketing Lead will execute marketing campaigns across email, social, website, events, partnerships, and paid channels. You will build a content engine, manage events, and develop the founder brand to drive pipeline and revenue.

What you will do

• Plan and execute marketing campaigns across email, social, website, events, partnerships, and paid channels.
• Create and distribute newsletters, founder content, customer stories, videos, webinars, blog posts, and social content.
• Execute launches across customer-facing channels with Product Marketing.
• Organize webinars, dinners, conferences, and customer events.
• Turn founder ideas, customer conversations, and market insights into high-quality content.
• Develop campaign concepts and create assets using freelancers, agencies, or AI tools.
• Create and update landing pages, campaign pages, and conversion journeys.
• Test new formats, partnerships, campaigns, and distribution opportunities.
• Work with Marketing Ops to measure activities that create attention, pipeline, and revenue.

Required qualifications

• 3+ years of experience in marketing, ideally in a B2B startup or scaleup.
• Excellent writer in both German and English.
• Ability to turn rough ideas into strong copy in both German and English.
• Comfortable working at a high standard in both German and English.
• Ability to write first drafts, build pages, edit assets, or launch campaigns.
• Creative and structured.
• Use of AI to research, write, design, automate, and analyze.
• Commercial sense.
• Ability to work autonomously.
• High agency and high urgency.
• Willingness to work on-site 5 days a week in Berlin.

Nice to have

• Experience in a B2B startup or scaleup

About the company

telli helps companies build, deploy, and improve consumer-facing AI voice agents at scale. They are a small, AI-pilled team that builds, experiments, and moves fast.