Senior Copywriter, Brand

The role

You will be the creative authority for Tilt's brand voice, writing brand and campaign copy across all surfaces. You will build long-form narratives and design AI-assisted copy workflows while collaborating with designers and product partners.

What you will do

• Own Tilt's voice and ensure all writing is clear, human, and unmistakably Tilt
• Create brand copy for various platforms
• Generate central creative platforms and expand them into headlines, scripts, and executional details
• Lead long-form narrative projects to build trust and emotional connection
• Write direct response copy for ads, email, and performance channels
• Design and refine AI-assisted copy workflows including prompts and style guides
• Collaborate with designers on campaign concepting and brand development
• Influence creative standards and review work as a senior voice
• Write clear, emotionally intelligent language to build trust

Required qualifications

• Developed a genuine creative point of view
• Conceptual mind for generating and expanding creative platforms
• Brand experience in brand identity or rebrand projects
• Long-form narrative range from taglines to brand stories
• Performance copy fluency for DR channels
• Systems thinker capable of building writing frameworks and AI-assisted tools
• Deep collaborator who thrives in creative feedback loops
• Clear presenter of creative rationale
• Agency and/or in-house experience

Benefits

• WFH office reimbursement
• Competitive compensation packages
• Generous equity
• Flexible health plans at every premium level
• Substantial subsidies that stand up to global standards
• Direct exposure to the leadership team
• Paid global onsites twice yearly

About the company

Tilt uses mobile-first products and machine learning-powered credit models to create a new credit system. They work to expand access to fair credit for millions of customers worldwide.