Senior Brand Manager - 9 Month FTC

The role

You will own the UK brand strategy and lead integrated campaigns to strengthen brand health and deliver commercial results. You will act as the UK brand custodian, setting creative direction and partnering with Marketing, Data Science, and Product teams.

What you will do

• Translate global brand and proposition strategy into locally relevant execution.
• Own end-to-end development and delivery of integrated campaigns.
• Lead and challenge creative agency partners.
• Drive go-to-market execution for product and proposition launches.
• Set campaign objectives and partner with Data Science and Insights for measurement.
• Own UK brand tracking and translate insight into action.
• Manage the UK brand budget.
• Line manage and coach junior members of the team.

Required qualifications

• Significant experience in brand marketing within a consumer-facing business.
• Proven track record of delivering campaigns that are creatively distinctive and commercially effective.
• Strong creative judgment.
• A clear, confident point of view on brand.
• Strong commercial acumen.
• Experience leading and challenging creative agencies.
• Collaborative and influential working style.
• Comfort working with data, measurement frameworks, and performance analysis.

Nice to have

• Experience line managing or mentoring junior team members

Benefits

• Private healthcare & dental insurance
• Generous work from abroad policy
• 2-for-1 share purchase plans
• EV Scheme
• Extra festive time off
• Family-friendly benefits
• Clear career paths
• Transparent pay bands
• Personal learning budgets
• Regular learning days

About the company

Trainline is Europe’s leading independent rail platform that helps travellers find and book rail and coach journeys. The company aims to empower greener travel choices.