Ecosystem Marketing Lead

United States, Remote. Posted 5 months ago

The role

You will scale the Beacon Network by setting strategy, running member acquisition, and driving engagement. You will manage the ecosystem marketing program and report on metrics like active members and signal volume.

What you will do

Own the top of the funnel for Beacon Network membership
Set baseline, quarterly targets, and channel mix for member count
Own the engagement loop including signals, intros, roundtables, and content
Set cadence for member success programming
Ship Beacon Network's category visibility program
Use AI for event briefs, content drafting, and partner research
Act as the single human source of member feedback for product and partnerships
Run a weekly product-feedback cycle
Coordinate with the broader Marketing org on shared community surfaces
Operate as a one-person team briefing contractors and AI resources

Required qualifications

5+ years marketing experience
At least one role scaling an enterprise member network, industry consortium, or B2B community on a measurable baseline
Public-facing track record of acquiring members, growing networks, running events, or building communities
Demonstrated AI fluency
Compliance, fraud, or risk domain credibility or a credible plan to build it
Track record running peer roundtables, exec dinners, or industry-event programs end-to-end without a dedicated Events team
Ability to operate as a one-person team

Nice to have

crypto, financial crime, AML, fraud, or security domain background
prior ISAC / ISAO or industry-consortium operating experience

Benefits

Equity plan eligibility

Before you apply

Review the job description to highlight experience and impact that demonstrate required qualifications
Provide thoughtful and accurate answers to application questions
Interview process includes a case study, an AI skills assessment, and a Leadership Principles interview
Use of AI tools during interviews is not permitted without prior approval

About the company

TRM Labs provides AI-powered intelligence solutions that help public and private sector agencies investigate and disrupt crime. The company is a Series C company with $220M in total funding.