Uncountable
Product Marketing Manager
New York City, NY. Posted 17 months ago
The role
You will own positioning, messaging, product launches, and competitive insights. You will work cross-functionally to tell the story of how Uncountable delivers value to R&D organizations.
What you will do
- Craft messaging and positioning for core platform and product modules
- Support demand and lead generation efforts through content and campaigns
- Lead strategy and execution of net new lead generation and lifecycle marketing
- Lead product launches and spotlights across web, email, and sales decks
- Support go-to-market strategy including internal enablement and external rollouts
- Build and maintain customer personas and use case maps
- Develop sales and customer-facing content like battlecards and one-pagers
- Drive competitive intelligence and win/loss analysis
- Partner with Sales and Revenue teams to train reps on value propositions
- Create product-focused assets including videos, decks, and comparison charts
Required qualifications
- Bachelor's degree in Marketing, Communications, or a related field
- 3- 6+ years of experience in product marketing, ideally in B2B SaaS or enterprise technology
- Proven ability to position technical products for business outcomes
- Proven ability to strategize and execute on product marketing efforts
- Experience building and executing lead generation campaigns
- Experience with content creation
- Excellent storytelling, writing, and presentation skills
- Comfort with ambiguity and a startup mindset
- Strong project management skills
Nice to have
- Experience working with (or marketing to) R&D, manufacturing, or industrial audiences
- Marketing/Sales Platform experience: HubSpot, Outreach.io, Salesforce CRM, SEMRush
- Google Analytics
- Experience with graphic design & video editing tools
- Passion for science, chemistry, and/or artificial intelligence
- An aptitude for statistics, mathematics
About the company
Uncountable is an innovative B2B SaaS company providing an AI-driven Laboratory Informatics platform for R&D organizations. They help scientists maximize utilization of experimental data and optimize formulations.