Marketing Manager (m/f/d) - Berlin

The role

You will drive social media reach to grow membership by attracting European and US freight forwarders. You will use LinkedIn, WeChat, and trade press outreach to achieve this.

What you will do

• Own social media presence on LinkedIn and WeChat
• Create content built for reach and adapt it to platform algorithms
• Run campaigns and pitch to freight and logistics trade media
• Write presentations, sales pitches and member material
• Work with the Hong Kong procurement team to showcase the offering
• Prepare marketing material for trade fairs and industry events
• Brief and coordinate freelancers or other support
• Track reach, engagement and member growth and report on results

Required qualifications

• 5 years of B2B marketing experience with a focus on social media
• Proven track record of growing reach and engagement on LinkedIn, organic and paid
• Experience in freight, logistics or a similar industry, or a track record of marketing to logistics professionals
• Clear understanding of how social media algorithms work
• Fluent English with excellent writing and presentation skills
• Comfort working with AI tools in your daily work
• Hands-on, self-driven mindset
• Strong collaboration skills

Nice to have

• Mandarin or Cantonese
• Experience preparing material for events or trade fairs

Benefits

• Competitive salary and equity options
• Dynamic, fast-paced work environment
• Flexible working arrangements
• 30 days of PTO
• Regular team events and offsites
• Monthly mobility budget via Navit

About the company

Voyfai is a fast-growing Series A startup shaping the future of logistics and technology across Europe. It is headquartered in Berlin and operates at the centre of a broader group of companies active across several European markets.