Voize
Growth Marketing Manager (f/m/d)
Berlin, Remote. Posted 2 months ago
The role
You will build and own the growth engine for the DACH and US markets. You will manage paid acquisition, lifecycle marketing in HubSpot, and experimentation to drive sales-ready pipeline.
What you will do
- Take accountability for marketing-sourced and marketing-influenced pipeline in DACH and the US
- Run paid acquisition end to end on LinkedIn, Meta, and new channels
- Build the experimentation engine for landing pages, forms, CTAs, and nurture flows
- Own lifecycle in HubSpot including segmentation, nurture, reactivation, lead scoring, routing and lifecycle stages
- Build campaign and funnel reporting with RevOps
- Run account plays with Sales on ICP, target accounts and outbound enablement
- Learn the US market buyers, operators and channels
- Contribute to product and market launches with Product Marketing
- Design workflows and tools using AI
Required qualifications
- Demand gen, growth or performance marketing experience in B2B, ideally SaaS or tech and sales-led
- A track record of measurable pipeline
- Hands-on ownership of paid social, ideally LinkedIn
- HubSpot depth including building workflows, scoring and lifecycle logic
- An analytical mindset
- Experience working with Sales on MQL criteria, lead quality feedback and ICP
- Fluent English
Nice to have
- German is a strong plus
- Experience in US B2B SaaS or healthcare technology
- Familiarity with US senior care, skilled nursing or PointClickCare
- Experience in healthcare, care or other regulated, mission-driven industries
- Experience with newer ABM and enrichment tools such as Clay
- SEO and CRO knowledge
Benefits
- Stock options
- 30 vacation days plus your birthday off
- Germany Transport Ticket
- Urban Sports Club
- Regular company off-sites
- Access to learning platforms such as Blinkist and Audible
- Free language courses
- Flexible working hours
About the company
voize builds AI companions that take over digital workflows to give frontline workers more time. The company is backed by Balderton Capital, HV Capital, and Y Combinator.