Voodoo
Playable Ads Strategist
Paris, Remote. Posted 4 months ago
The role
You will design, produce, test, and iterate on playable ads across a portfolio of 20+ games. You will coordinate creative production with internal and external teams to drive engagement and innovation.
What you will do
- Deconstruct games into engaging moments to identify playable ad opportunities
- Design playable concepts from scratch
- Make creative decisions using performance data and player behavior hypotheses
- Write gameplay briefs for developers and production partners
- Guide production from concept to final playable with developers and creative teams
- Analyze performance and iterate on playable ads
Required qualifications
- Strong understanding of gameplay, player behavior, creative strategy, or growth
- Strong analytical and problem-solving skills
- Excellent project management skills
- Sharp creative eye
- Strong interest in mobile games and apps
- Entrepreneurial, autonomous, and comfortable in a fast-paced environment
- Fluent in English
Nice to have
- Hands-on experience with AI creative tools (Scenario, Seedance, Kling, Veo, Runway, etc.)
- Experience with playable ads, game production, or third-party creative partners
Benefits
- Competitive salary
- Other benefits according to the country you reside in
About the company
Founded in 2013, Voodoo is a tech company that creates mobile games and apps. It is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.