User Acquisition Manager - Mobile Games

The role

The User Acquisition Manager will own user acquisition activities for a portfolio of mobile games and apps. You will plan and manage UA campaigns with multi million dollar budgets and analyze campaign performance to increase ROAS.

What you will do

• Plan and manage UA campaigns for one or multiple games with multi million dollar budgets
• Analyze the performance of our campaigns, identify the most relevant signals, and increase the ROAS of our games and apps
• Work closely with our Product and Creative teams to coordinate efforts and share feedback
• Use our suite of internal growth tools and interface with our Tech team to continuously improve them
• Deepen your UA expertise and share best practices with other teams
• Lead transversal projects and coach junior team members

Required qualifications

• Experience in performance marketing and paid acquisition, in app or gaming companies
• Successful track record with direct response ROAS strategies on mobile games
• Familiarity with user acquisition platforms (Facebook Ads, AdMob, AppLovin, TikTok, DSPs, etc.)
• Familiarity with MMPs (Appsflyer, Adjust, etc.)
• Well-versed with experimentation methodologies and processes
• Ability to jump into different avenues to achieve growth, including creatives, product, analytics, organics, influencers, etc
• Speak and write English fluently

Benefits

• Competitive salary
• Premium healthcare (SideCare) for you and your family 100% borne by Voodoo
• Swile Lunch voucher
• Gymlib (100% borne by Voodoo)
• Wellness activities in our Paris office
• Flexible vacation policy
• 1 Remote day / week
• Child daycare facilities (Les Petits Chaperons rouges)

About the company

Founded in 2013, Voodoo is a tech company that creates mobile games and apps. It is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.