Growth Marketing Lead

The role

The Growth Marketing Lead will drive Vori's revenue by scaling the customer acquisition engine. This person will develop demand generation strategies and manage full-funnel metrics to support independent grocers.

What you will do

• Develop and execute a comprehensive demand generation strategy
• Drive a culture of experimentation, learning, and velocity
• Own the full-funnel metrics from lead generation to sales-qualified opportunities
• Optimize the marketing tech stack
• Implement data-driven, multi-channel marketing campaigns
• Create compelling content and messaging for independent grocers
• Collaborate with sales, product, and customer success teams

Required qualifications

• Experience marketing to SMB or enterprise customers in traditional industries
• 6+ years of experience in growth/demand gen in B2B SaaS marketing
• Fluency in modern martech stacks
• Technical proficiency in marketing operations
• Proven track record of scaling revenue in a fast paced environment
• Strong analytical skills to use data to inform strategy and demonstrate ROI
• Excellent communication and interpersonal skills
• Strategic thinker with the ability to execute tactically in a fast-paced environment
• Exceptional communication and presentation skills

Nice to have

• Prior startup exposure (Series A - C)
• Ex-founder experience

Benefits

• Competitive compensation package including equity
• Comprehensive health, dental, and vision insurance
• 401(k) plan
• Flexible work arrangements
• Professional development opportunities

Before you apply

• Reach out with a summary of your work and why you're excited to join Vori

About the company

Vori is a fintech and vertical AI startup providing an integrated operating system for grocery businesses. The mission is to reduce food waste and food insecurity.