Vclusterlabs
Head of Content
United States, Remote. Posted 10 days ago
The role
You will own the content engine to reach technical leaders building AI infrastructure. You will create a content program including strategy, writing, and execution to drive pipeline and visibility.
What you will do
- Own the content process from strategy to execution.
- Turn core themes from Product Marketing into an editorial calendar.
- Write high-impact content and direct contributions from other teams.
- Build SEO and AEO practice to grow organic and AI referral traffic.
- Lead thought leadership programs including annual industry research reports.
- Partner with Demand Gen to deliver assets like monthly webinars and customer stories.
- Set baselines and targets for organic, AI referral and conversion metrics.
- Report how content influences pipeline.
Required qualifications
- 7+ years in B2B marketing with a track record of owning content strategy and an editorial calendar for technical products.
- Ability to write content that lands with technical buyers.
- Experience building content that measurably drove pipeline.
- Experience supporting demand gen, field or account-based programs.
- Hands-on SEO experience.
- Working point of view on AEO and generative search.
- Fluency with tools like GA4, Search Console, Ahrefs or Semrush.
- Use of AI tools such as Claude to research, draft and repurpose.
- Experience in cloud, infrastructure or adjacent technical markets, or the ability to quickly learn and articulate our space.
Nice to have
- Experience in AI infrastructure, open source or developer tools.
- Experience producing research reports or working with industry analysts and PR.
- A track record of executive ghostwriting and media placement.
Benefits
- Competitive Salary including equity.
- Health, dental, vision, and life Insurance.
- Flexible Working Schedule.
- Workplace Flexibility.
About the company
vCluster Labs is a venture-backed startup and the #1 platform for AI infrastructure. They provide an AI Cloud platform that runs the full stack for operators to turn raw GPUs into cluster products.