Marketing Media Manager, OOH & Linear TV

The role

You will own out-of-home and linear TV channels end to end. You will plan, negotiate, buy, launch, and measure media placements to drive brand awareness and performance.

What you will do

• Plan and buy Vibe's OOH program across five markets
• Negotiate directly with operators and media partners
• Manage the full lifecycle of every flight including contracts, creative specs, production, install, and invoicing
• Reallocate spend mid-year based on performance
• Define Vibe's first linear TV strategy including networks and dayparts
• Choose the buying model and partners for linear TV
• Make linear and streaming TV work together
• Own measurement for both channels including brand lift and organic traffic
• Tie placements to the events roadmap and ecommerce brands
• Track budget pacing and flights using tools built with AI

Required qualifications

• 8+ years in media planning and buying, at an agency, in-house, or both
• Owned OOH budgets in the seven to eight figures
• Hands-on linear TV buying experience, or a clear point of view on how you'd build it
• Negotiate well and read contracts before signing
• Measure what you buy and show past campaign results in numbers
• Build with AI yourself, with specific examples of what it changed in your work

Nice to have

• B2B brand advertising experience
• CTV or ad tech experience
• Experience tying media to events and account-based marketing

Benefits

• Variable pay
• Hybrid flexibility
• Full health coverage including medical, dental, and vision insurance
• 401(k) with matching
• Unlimited PTO
• Paid parental leave
• Annual offsite

Before you apply

• Recruiter screen
• Manager interview
• Take-home assignment + live debrief
• Calibration interview
• Reference checks

About the company

Vibe.co is an Audience First Streaming TV Advertising platform. It became a Walmart company in August 2026.