Yubo
Communications Lead
Remote. Posted a month ago
The role
You will build the PR function from scratch to make Yubo culturally relevant and resilient. You will lead an agency partner, design PR operations, and manage consumer, corporate, and crisis communications.
What you will do
- Build PR operations and onboard Yubo's PR agency
- Dig into Yubo's data to find trends and stories
- Build a way to report on PR performance
- Review and embed Yubo's Crisis Comms Playbook
- Build Yubo's 2027 PR calendar and strategy
- Lead proactive and reactive media relations
- Spot and activate cultural moments through PR, research, events, and creator partnerships
- Advise senior leaders on reputational opportunities and risks
- Support corporate communications and reactive issues management
- Work with Trust & Safety and Legal on sensitive topics
Required qualifications
- Solid PR experience leading a function or campaign
- Good read on Gen-Z culture and how 18 to 24 year-olds socialise and engage online
- Experience turning insight and data into media stories
- Track record of using influencers, experts, events, activations, research, and stunts to earn attention
- Experience managing an external PR agency
- Good judgement under pressure with experience in issues or crisis communications
- Strong writing and speaking skills
- Ability to influence cross-functional teams and senior stakeholders
- Self-starter mindset with examples of building from the ground up
Nice to have
- Experience in high-growth tech, consumer apps, youth culture, media, entertainment or lifestyle
- Experience in the US market, including relationships with US media and journalists
Benefits
- Flexibility
- Well-being
- Impact
Before you apply
- A first introductory call with Nicolas, Talent Acquisition
- A case study with Alex, our Brand Director
About the company
Yubo is a real-time social discovery platform for young adults to find community. The team is international, multicultural and committed to building a safe digital space.